Company logos reimagined…

Okay, so don’t quote us on this. Coca-Cola hasn’t really changed its logo to include a chubby creature half-full of fatty liquid and McDonald’s haven’t approved the vertical flipping of its golden arches to represent a fat ass. But these brands have been approached by budding graphic designers asked by DesignCrowd.com.au ‘What if you could transform company logos to represent their core values and behaviours?’ In turn, the FIFA logo has been redesigned to reflect its recent corruption scandal, Shell sees heavy oil spillage on the horizon, and – the cheek of it – the Malaysia Airlines logo starts to disappear into a sky-blue background. More naughty stuff at www.designcrowd.com.au/special/if-logos-were-honest.  Antonino Tati