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Bieber pushes merch through pop-up stores

Justin Bieber Purpose Pop Up cream magazine @2x

We’re not sure if that’s actually Justin Bieber in a poster to help spruik merchandise for the pop star, or Miley Cyrus photoshopped, but it’s managing to do the rounds online.

Now, it isn’t as though he doesn’t have enough money already, but just so we can all help keep the Justin Bieber Pop Life Appreciation Fund afloat, his people have arranged for pop-up stores to crop up in Melbourne and Sydney, selling merchandise from his current Aussie Purpose tour – the ‘purpose’ of course being to make shitloads more money for Biebs.

Perhaps his fans are too deterred at gigs to stock up on merch, otherwise busy trying to catch a glimpse of their idol as he jettisons away in his stretch limo each night.

Anyways, if you’re an avid Belieber and want to show the world just that, you can do your Bieber-branded shopping at Sneakerboy Melbourne (1/265 Little Bourke Street) and Temperance Lane in the Sydney CBD (times below).

Because there’s nothing more pressing today than showing your appreciation for Biebs with a cutesy message on a t-shirt. Or a hoodie, or a tote, or a mug, or a keyring, or a pencil case…  Michael Mastess


The Justin Bieber ‘Purpose’ pop-up stores will be active at Sneakerboy Melbourne tomorrow from 9am – 9pm, Saturday March 11 from 10am to 7pm, and Sunday March 12 11am – 7pm, and in Sydney at 3 Temperance Lane in the CBD Wednesday March 15 9am – 7pm, Thursday March 16 10am – 9pm, and Friday March 17 10am – 6.30pm.

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