Facebook is once again in strife regarding privacy issues since it was revealed yesterday that an app called myPersonality has been poaching personal data from more than four million users, sharing this information with third-party businesses.
It has been a shaky year for Facebook who faced backlash in March for another personality quiz that had siphoned data freely.
The social network site says it has banned the myPersonality app from today, but it may be a case of being too late since the app has mostly been active prior to 2012, with much data already siphoned.
It has been a shaky year for Facebook who faced backlash in March for another personality quiz that had siphoned data freely, taking information from more than 80 million users, then sharing this with Cambridge Analytica, a data consultancy firm with connections to Donald Trump’s 2016 election campaign.
Up until a couple of years ago, Facebook made it easy for app creators to obtain data from individual users, independent businesses, and community group pages.
In May this year, the company suspended at least 200 apps that had been abusing this ease of information access, and my Personality was one of those apps.
Facebook has since deactivated another 200 apps and has added more small print for users to agree to when signing up for specific functions on the social networking site. Antonino Tati