Appreciating the classic portraiture style of Spanish photographer Joan Tous

By creammagazine, May 1, 2026

Barcelona-based photographer Joan Tous is a master in the art of fashion photography. In fact, he graduated from the Institute of Photographic Studies of Catalonia in the early 2000s and soon after followed up with a masters degree in cinematography. You can see a certain rusticity in his work that leans more towards classicism than the pictures you rush-scroll through on Instagram today.

Classicism infiltrates Tous’ fashion work, where tones are muted and the models themselves appear as though they might have stepped out of a Toulouse-Lautrec painting.

For a taste of stylish things to come from this talented lensman, in a world of topsy-turvy weather changes, here’s a story with a nice transeasonal touch.

Photography: Joan Tous

Styling: Raquel Gibanel

Retouching: La Capsula Retouch

Makeup and hair: Marta Prats

Model: Andrea Antón