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PopPics©: a cream magazine concept and product that is part online game, part pop/news guide, and all very fun to play
Above: Simple product images or thumbnails, as pictured above, lead the reader to either (a) a client’s webpage with information about that product, (b) a Cream…
The Power of Promotional Water Bottles for Brand Recognition
Business success depends on brand awareness, which distinguishes businesses in a crowded market. Increasing brand awareness depends mostly on promotional items; hence branded water bottles are…
Shoes your partners wisely… Kylie’s sharp ad campaign for Jimmy Choo and Jean Paul Gaultier
It’s exciting enough when a beloved celeb collaborates with a great fashion house, but when I saw the results of the Jean Paul Gaultier / Jimmy…
How McDonald’s has conveniently removed the shame from obvious product placement in television and film
Do you remember the days of blatant product placement in film and TV? You’d see a can of Pepsi in a scene, strategically placed on the…
Everything new is old again… If Snapchat and Spotify chose to advertise the old-school way
Modern brands get a vintage makeover…
Ad land unleashes a batch of fake ads for April Fools Day
When it comes to April Fools, no industry likes to take the mickey more than advertising. A bunch of ad creatives had fun today, posting stuff…
Hugh Jackman drops his duds for shoe brand RM Williams
And we like that.
Aussies annoyed with commercial TV ads
In one survey, 75% of respondents say “some TV advertising is devious”
It's simply clever marketing
‘It’ leaves its mark all over inner-city Sydney…
Shazam makes chocolate bar packaging interactive
But is it all as quick-and-easy as it seems?
